Saint Jacques was born in the south of France in 2016 from the desire to offer a stylish alternative to a standardized world of wetsuits for watersports, transposing classic fashion to neoprene with an advanced design thinking and no compromise on performance and quality.
According to the brand, as the wetsuits technology evolved over the years, allowing surfers to stay longer in the water or venture into colder temperatures, the stylish good old days look of the first watermen was long gone.
The question they asked themselves is: why do the wetsuits on the market necessarily have to be either black or bright colored ones, with big logo?
Saint Jacques reacted by transposing urban street fashion for the first time (polo shirts, stripey jerseys, tank tops) using new technologies to pattern neoprene wetsuits. The innovative Saint Jacques collections are designed in France, using premium materials to achieve perfect and practical cuts as well as refined finishes.
Attention to detail is one of the brand’s characteristics: efficient design to make the wetsuit fit the neck, ankles and wrists, small holes to drain water, pockets for keys, embroidered logo, etc..
Their motto, Saint Jacques ‘Wet à Porter’, clearly defines their goal: let’s add style to performance.